Through backward integration Midas Touch ensure that customers get their value for money. This practice has been introduced to exercise control over fabric procurement and manufacturing activities. It also ensures that all Midas Touch products gain a consistent quality and are not delayed in delivery.  

Backward integration has brought great improvement to all Midas Touch units. The results speak for themselves. The stitching factories in Mumbai and Navi Mumbai have been installed with sophisticated machines such as Pfaff, Juki, Singer, Eastman and Brother for all manufacturing activities. Tirupur has been equally equipped and armed with machines for shrinkage control, relaxed drying, fabric washing, and computerised embroidery machines which have been installed for exquisite embroidery works 

An integral part of the Tirupur unit and one that Midas Touch is extremely proud of is, its modern eco-friendly dyeing plant. Great precautions are taken to ensure total safety to the body of both the worker and the consumer. Midas Touch cares deeply for its employees and consumers, and would settle for nothing but the best for them.